Snapchat’s 8-bit Serena Williams game is interactive history

 A new game from ESPN’s Discover channel sponsored by Gatorade highlight Snapchat’s efforts to distinguish itself as a marketing vector for brands, as well as its potential to expand beyond its media sharing origins with add-on apps and features that could end up with it resembling more multi-faceted platform. Serena Match Point isn’t ground-breaking in terms of mechanics;… Read More